Building Tomorrow’s Organization – without today’s IT?

Tomorrow's Organization with today's IT

A few weeks ago I wrote about The diminishing role of IT and the CIO.  That post struck a nerve with quite a few readers so I wanted to expand on the topic.   I thought about a case study of some form or perhaps an interview or two but then I thought…why not do … Read more

The diminishing role of IT and the CIO (?)

The DIminishing role of the CIO

In a previous article titled The Future of IT & the CIO – Redux of the DoDo I pointed to some survey results that should be alarming to most IT professionals and leaders. The survey, titled The Future of IT (pdf download), basically argues that the role of IT will diminish in the future.  The … Read more

IT & Marketing – Like Peanut Butter and Jelly?

I love peanut butter and jelly.  What a great idea to put those to food items together on a piece of bread. Have you ever thought about how much the information technology and marketing organizations are like a PB&J samich? Yes…I said samich….been wondering how to work it into a post forever. Never worry…I use sandwich … Read more

Links for August 8 2010

Shadow IT vs. Shadow Marketing By Scott Brinker on Chief Marketing Technologist Quote: IT people work for IT. Marketing people work for marketing. And, as illustrated with the dangers of shadow marketing, marketing technology is now an integral part of marketing’s strategy and execution. The people working on it need to have their focus — … Read more