Links for October 16 2011
- Google Doesn”t Get Platforms. What Doesn”t Your Company Get? by Elisa Gabbert on WordStream
Quote: One could, if one was a Google hater, misconstrue this message as evidence of Google sucking as a company, being doomed to fail. But that would be the wrong way to read it. Yegge isn’t saying that Google is clueless and the rest of the big five (Apple, Facebook, Microsoft, and Amazon) are not. He’s saying that this is one really important thing that they understand and Google still doesn’t.
- The Must-Have Leadership Skill by Daniel Goleman on Harvard Business Review
Quote: Lacking social intelligence, no other combination of competences is likely to get much traction. Along with whatever other strengths they may have, the must-have is social intelligence.
- 14 marketing technology organizational models by Scott Brinker on Chief Marketing Technologist
Quote: Are you consciously making your marketing-IT organizational decisions? Or do they just happen by ‘accident?’ Of course, it helps to know what your choices are. With that in mind, I thought I”d try to assemble a list of the different marketing technology organizational models that I”ve encountered:
- Freedom to Fail by David Burkus on LeaderLan
Quote: It appears one of the most potent ways leaders can develop creativity in followers is by giving them freedom to fail. Within organizations, not often known for their tolerance of failure, leaders can act as human shields, protecting them from the potential negative impacts of their failure.
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