Turn your data geeks into customer geeks

an image that says 'I love data"

What would you do if you had so much data about your customers that you know could know (almost) everything about your customer when they contacted you? Better yet, what if you had the ability to instantly know the exact offer for service or product that would pitch the right ‘sales’ approach that your customer … Read more Turn your data geeks into customer geeks

Opportunity Lost: Data Silos Continue to inhibit your Business

An image of data silos

According to some estimates, data scientists spend as much as 80% of their time getting data in a format that can be used. As a practicing data scientist, I’d say that is a fairly accurate estimate in many organizations. In the more sophisticated organizations that have implemented proper data integration and management systems, the amount … Read more Opportunity Lost: Data Silos Continue to inhibit your Business

Customer Engagement: A Data-Driven Team Sport

Customer Engagement: A Data-Driven Team Sport

What would you do if you had so much data about your customers that you know could know (almost) everything about your customer when they contacted you? Better yet, what if you had the ability to instantly know the exact offer for service or product that would pitch the right ‘sales’ approach that your customer … Read more Customer Engagement: A Data-Driven Team Sport

Machine Learning Is Transforming Data Security

Machine Learning Is Transforming Data Security

Data is the lifeblood of any organization today so it should be easy to understand that security of that data is just as important (if not more important) that the data itself. It seems that data security (or rather the lack thereof) has been in the news regularly over the last few years. The inability … Read more Machine Learning Is Transforming Data Security

Data Maturity before Digital Maturity

Data Maturity

I recently wrote about Digital Maturity vs Digital Transformation where I proclaimed that its more important to set your goal for digital maturity rather than just push your organization toward digital transformation initiatives.  In this post, I want to talk about one of the most important aspects of digital maturity: Data Maturity. Before you can … Read more Data Maturity before Digital Maturity

More isn’t always better

More is always better right? More feedback from clients can help you improve your service.  More money can help you build better products and teams. More data can help you make better decisions.  More resolution can make your photos better. More is always better isn’t it? Well. No. More isn’t always better. Seth Godin recently said … Read more More isn’t always better

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