Driving Digital by Isaac Sacolick – a book review

Driving Digital: The Leader's Guide to Business Transformation Through Technology

I just finished Driving Digital: The Leader’s Guide to Business Transformation Through Technology by Isaac Sacolick. Note: I received a free copy of this book for review. The short review: Excellent…the best book I’ve read on the subject. Go buy it if you want/need to transform your business. The long review: I’ve read a number of … Read more Driving Digital by Isaac Sacolick – a book review

Humanizing Big Data – A Book Review

I received a review copy of Humanizing Big Data by Colin Strong a few weeks ago. The subtitle to the book is “Marketing at the meeting of Data, Social Science and Consumer Insight”….that should give you a good feel about the contents of this book.  It isn’t a heavy duty data science book…it is targeted more … Read more Humanizing Big Data – A Book Review

The Psychology of Judgment and Decision Making – A Book Synopsis

One of the books that I use in my various consulting projects and academic work is titled “The Psychology of Judgment and Decision Making” by Scott Plous.  This particular book might seem like a very academic book, but in reality it is very accessible and easy for anyone to read and understand. I’ve had this particular … Read more The Psychology of Judgment and Decision Making – A Book Synopsis

The CIO Paradox by Martha Heller – a book review

Note: I received a reveiw copy of The CIO Paradox.  The review below made up of PR material provided to me as well as my reading of the book. Martha Heller was kind enough to reach out to me to offer me an advance copy of her new book titled “The CIO Paradox: Battling the … Read more The CIO Paradox by Martha Heller – a book review